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June 23, 2008

Yet Another Survey Says Airlines Aren’t So Great

Filed under: Airlines, Northwest — Rick Seaney @ 3:18 pm

Okay, not great news but not terrible news for the airlines, not in the latest “Harris Interactive Reputation Quotient” survey, anyway.

This survey has consumers name the “60 most visible companies” then rate each firm according to “corporate reputation”. Only one airline was featured — Northwest — and it was ranked near the bottom.

On the other hand, just being named one of the “60 most visible companies” in the U.S. is pretty good, I think. Plus, it ranked higher than Citgo Oil and Halliburton.

Top ranked? Our old friend Google.

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