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Southwest Airlines Effect: Denver

June 24, 2008 | Posted in: Airfare News,Airline News

I was pulling some information from one of our databases to compare airfares this year vs. last and it struck me to give Denver a try seeing that Southwest has aggressively “moved into” the neighborhood.

The term “Southwest Effect” was coined in the early 90′s and refers to the increase in passengers in a city when a low cost airline enters into a city with cheaper airfares than the historical average.

With most cities up steeply over the last year (mainly due to fuel) my guess was that passengers based in Denver were going to be big winners — you be the judge …

United Yearly Comparison of Cheapest Roundtrip Prices on Southwest Non-Stop Routes from/to Denver

Origin

Destination

Airline Code

Cheapest Roundtrip Price on 23-Jun-2008 for Future Travel

Cheapest Ropundtrip Price on 25-Jun-2007 for Future Travel

Difference

DEN

ABQ

UA

$ 138

$ 222

$ (84)

DEN

AUS

UA

$ 158

$ 338

$ (180)

DEN

BNA

UA

$ 198

$ 186

$ 12

DEN

BWI

UA

$ 394

$ 208

$ 186

DEN

CHI

UA

$ 294

$ 250

$ 44

DEN

FLL

UA

$ 198

$ 298

$ (100)

DEN

HOU

UA

$ 266

$ 238

$ 28

DEN

IND

UA

$ 138

$ 238

$ (100)

DEN

LAS

UA

$ 138

$ 122

$ 16

DEN

LAX

UA

$ 168

$ 254

$ (86)

DEN

MKC

UA

$ 138

$ 122

$ 16

DEN

MSY

UA

$ 446

$ 298

$ 148

DEN

OAK

UA

$ 304

$ 302

$ 2

DEN

OKC

UA

$ 138

$ 322

$ (184)

DEN

OMA

UA

$ 138

$ 188

$ (50)

DEN

ORL

UA

$ 304

$ 226

$ 78

DEN

PDX

UA

$ 266

$ 398

$ (132)

DEN

PHL

UA

$ 198

$ 336

$ (138)

DEN

PHX

UA

$ 152

$ 132

$ 20

DEN

RDU

UA

$ 464

$ 418

$ 46

DEN

SAN

UA

$ 158

$ 330

$ (172)

DEN

SAT

UA

$ 158

$ 338

$ (180)

DEN

SEA

UA

$ 198

$ 334

$ (136)

DEN

SFO

UA

$ 158

$ 342

$ (184)

DEN

SJC

UA

$ 158

$ 322

$ (164)

DEN

SLC

UA

$ 138

$ 176

$ (38)

DEN

SMF

UA

$ 178

$ 298

$ (120)

DEN

STL

UA

$ 158

$ 208

$ (50)

DEN

TPA

UA

$ 258

$ 260

$ (2)

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