RickSeaney.com

FareCompare.com » RickSeaney.com » Alaska Airlines: Changes to Frequent Flier Program (and not for the better)

July 24, 2008

Alaska Airlines: Changes to Frequent Flier Program (and not for the better)

Filed under: Frequent Flyer — Rick Seaney @ 1:13 pm

The Alaska Air Group (which includes Alaska Airlines and Horizon Air) is making some changes to its frequent flier program. The Associated Press has the story.

Biggest change: a new $25 fee to use miles on partner airlines.

They’re also raising the number of miles to redeem a “Coach Saver” ticket from 20,000 to 25,000 as well as other changes.

I’ve been writing about changes to frequent flier miles programs with…well, increasing frequency. And in my recent one-on-one interview with Southwest CEO Gary Kelly, there’s some discussion as to whether these programs will survive in any form.

« VIDEO: FAA Looks to YouTube for New Controllers “No-Surprise-Here” Dept. — Southwest Posts a Profit »