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Fare War Alert: Milwaukee Ground Zero for New Airline Competition

May 21, 2009 | Posted in: Airline News,Southwest

Milwaukee is usually such a peaceful place – nevertheless it is becoming a battleground.

Starting November 1, Southwest starts muscling in on this territory – with 8 to 10 departures a day (but to where, is unclear). Meantime, AirTran has been in the midst of an expansion in Milwaukee – they recently began flights from Milwaukee to Branson, Missouri and have more new routes in the words as well.

Midwest Airlines, meanwhile, has to be feeling the pressure – but they have been cutting service – and there’s nothing Southwest likes better than an underserved market — but of course AirTran figures it’ll be the one to give Milwaukee all the service it can handle.

This should be fun – nothing like an airfare war – and of course it’s great news for passengers.

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